Graduate - Marketing

Program level: Graduate
Application Fee: £ 0
Tuition Fee: £ 10500/year
Cost of Living: £ 9100/year

  • A program that generally prepares individuals to undertake and manage the process of developing consumer audiences and moving products from producers to consumers. Includes instruction in buyer behavior and dynamics, principle of marketing research, demand analysis, cost-volume and profit relationships, pricing theory, marketing campaign and strategic planning, market segments, advertising methods, sales operations and management, consumer relations, retailing, and applications to specific products and markets.

The university was originally a Polytechnic Polytechnic Institute, with its constituent bodies being Plymouth Polytechnic, Rolle College, the Exeter College of Art and Design (which were, before April 1989, run by Devon County Council and Sayne- Hayne College (which before April 1989 was an independent charity). It was renamed Polytechnic South West in 1989 and remained as this until gaining university status in 1992 along with the other polytechnics. The new university absorbed the Plymouth School of Maritime Studies.


  • ADDRESS:
  • Contact: Drake Circus, Plymouth PL4 8AA, United Kingdom

CHECK YOUR ELIGIBILITY

Please check your eligibility and then apply for course.

  • A program that generally prepares individuals to undertake and manage the process of developing consumer audiences and moving products from producers to consumers. Includes instruction in buyer behavior and dynamics, principle of marketing research, demand analysis, cost-volume and profit relationships, pricing theory, marketing campaign and strategic planning, market segments, advertising methods, sales operations and management, consumer relations, retailing, and applications to specific products and markets.
University-managed halls of residence provide a safe and friendly environment within walking distance of your lectures and library, and with convenient access to the city's bars, cafés and shops, you can fully embrace your student experience.

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